Award-Winning Entrepreneur Making a Difference with Executive Care

Award-Winning Entrepreneur Making a Difference with Executive Care

In 2013 Senen Cabalfin spread her entrepreneurial wings and became a proudowner and operator of an Executive Care full-service home care franchise in Central New Jersey with Executive Care.

Years of hard work and dedication in the healthcare industry led Cabalfin to her exciting venture with Executive Care. A caregiver, entrepreneur and mother, Cabalfin earned her nursing degree in the Philippines and moved to the United States with her husband in the early 1980s, ready to pursue her entrepreneurial dream. She later completed a Master’s of Science in Nursing Administration, and was awarded a grant through the New Jersey Department of Human Services to work with developmentally disabled individuals.

Her professional experience, incredible work ethic and passion to care for others have helped her succeed. In fact, Cabalfin received the award for “Entrepreneurial Nurse of the Year” presented by the Philippine Nurses Association of New Jersey. Cabalfin says her work has always been more than just a business endeavor. Providing human services is a way of life for Cabalfin, who believes that, whenever possible, individuals should receive care where they are most comfortable – in their home.

Cabalfin chose Executive Care because of the concept’s proven business model. Ready to continue making a difference in the lives of millions of Americans, Cabalfin joined forces with her business partner, Jeff Wolf, to bring care to communities in New Jersey’s Monmouth, Middlesex and Ocean Counties. Together, they plan to bring up to 100 new jobs to the region and provide quality home care services to the community.

If you are inspired by Cabalfin’s story and you are ready to start making a difference in your community, visit You can learn more about opening your own in home care franchise with Executive Care and join a network of other passionate individuals.

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